INDEPENDENT SEO & EMAIL MARKETING CONSULTANT
7+ years of experience across agency and in-house marketing teams.

Results and experience from previous in-house and agency roles.
7+ years
Agency and in-house marketing experience
600+ locations
Scope of previous in-house local SEO work
22% increase
Lifecycle flow revenue across an email and SMS program
Problems I Help Solve
Not sure where to start or what to improve next?
I help businesses get started with SEO and email marketing, and improve what’s already in place.
Starting from scratch
You need a clear plan to get SEO or email marketing up and running.
Low visibility in search
You want more potential customers to discover your business through Google, other search engines, and AI answers.
Search traffic has stalled
Your website’s traffic is flat or falling, and you’re unsure why.
No consistent email marketing
You want to stay in touch with customers but haven’t set up regular emails.
Content and emails aren’t delivering
You’re putting in effort without getting enough clicks, inquiries, or sales.
Unsure what’s working
You need clearer reporting and help deciding where to focus next.
Services
SEO and email marketing support, from setup to ongoing improvement.
Help the right people find your business, engage with your content, and take the next step.
Technical SEO
Site audits, crawling and indexing reviews, site structure, and technical improvements.
Content Strategy & Optimization
Keyword research, content planning, on-page improvements, and internal linking.
Local SEO
Google Business Profile setup and optimization, local pages, and consistent business listings.
AI Search Optimization
AI visibility reviews and content improvements that support discovery in AI-generated answers.
Build relationships that encourage inquiries, sales, and repeat business.
Strategy & Setup
Platform setup, audience planning, and a clear strategy for getting started.
Campaigns & Newsletters
Email planning, copywriting, and campaign management to keep subscribers engaged.
Automated Email Sequences
Welcome emails, lead nurturing, and customer follow-ups that guide subscribers toward their next step.
Testing & Reporting
Audience segmentation, campaign testing, and reporting to guide improvements.
How I Work
One point of contact. Clear priorities. Hands-on support.
You work directly with me from the first conversation through delivery. Together, we’ll build a plan around your goals, budget, and starting point, with clear explanations and regular updates along the way.
01
Understand your starting point
We’ll discuss your business, audience, and goals, then review what’s in place to identify opportunities or establish what you need to get started.
02
Focus on what matters most
You’ll get a practical plan prioritized around likely impact, effort, and your budget, so you know what we’re doing first and why.
03
Put the plan into action
I’ll carry out the agreed work, explain the results, and recommend next steps. For ongoing projects, we’ll keep testing and refining as we learn.
SELECTED WORK
Examples of the work—and the results.
Experience from previous in-house and agency roles.
LOCAL SEO · IN-HOUSE
Helping more customers discover local locations
The opportunity
Improve discovery and clicks across more than 600 locations for a national self-storage business.
My contribution
Working in-house, I implemented improvements to Google Business Profiles, location pages, internal linking, and business listing accuracy.
Results
Organic clicks increased 16% across the portfolio in six months. Google Business Profile engagement increased 19% in six months.
EMAIL AUTOMATION · AGENCY
Turning automated follow-ups into revenue
The opportunity
Make underperforming emails more relevant to customers and more effective at encouraging purchases.
My contribution
I rebuilt client email sequences as part of a broader email automation program, using audience intent to create more relevant follow-ups.
Results
Across the email and SMS program, lifecycle flow revenue increased 22%, with more than $180,000 in incremental annual sales reported.
AI SEARCH VISIBILITY · AGENCY
Expanding brand discovery in AI answer engines
The opportunity
Help brands appear when potential customers turn to ChatGPT and Gemini for information.
My contribution
I organized client content around customer questions, using clear answers and structured information to improve visibility in AI responses.
Results
Brand citations across ChatGPT and Gemini increased 24% within eight months, measured through the Semrush AI Visibility Toolkit.
About Jesse
An experienced marketer who takes the time to understand your business.
I’m Jesse, an independent SEO and email marketing consultant with more than seven years of experience across agency and in-house teams. I’ve worked in banking, self-storage, legal services, and education, each with different audiences, priorities, and reasons customers choose them.
That experience shapes how I approach your marketing goals. I want to understand what you offer, why customers choose you, and where you need help before recommending changes. You might need more people finding your website, a better way to follow up with customers, or someone to help you decide where to start.
As a marketing consultant, I work directly with you on both the plan and the details. You’ll have room to ask questions, talk through ideas, and understand why I’m recommending something. My aim is to make SEO and email feel more manageable, with useful work that fits your business and clear next steps.
CONTACT
Need help with SEO or email marketing? Tell me what you’re looking for—even if you’re still figuring it out. I’ll be happy to discuss your goals and next steps.